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Talent management for food & cooking creators
We build the careers behind the recipes — pairing standout creators with long-term brand partnerships, thoughtful strategy, and hands-on management.
CU creators book 240% more brand deals
A focused agency for creators building careers around food.
CU is built for food and cooking creators who want more than occasional sponsorships. We manage the strategy, outreach, negotiation, and campaign details that help creators grow with intention.
At CU, creator relationships come first. Every creator on our roster is treated as a priority, with hands-on support, thoughtful communication, and a team that understands the creator, brand, and recipe-development process.
The benefits of #CU management
Brand outreach
We'll pitch brands on your behalf, building you long term partnerships. You'll also get access to any brand deals within our partner network.
Campaign Management
We'll manage contracts, invoicing, briefing, content licensing, and reporting. We end every campaign by providing the brand an engagement & ROI report.
Passive Income
We'll bring your brand to life with product lines, merch, digital downloads, your own website, or an app. These ventures will make you money while you sleep.
Command Higher Rates
CU negotiates top rates for your effort and creativity. We understand the value of your influence, and know how much time it takes to make great content.
Inbox and Calendar
We'll manage your inbox and reply professionally to all emails. You'll have full visibility into any opportunities, and your calendar will always be up-to-date.
Grow Your Audience
We'll guide you on growing your audience, and help you expand to other platforms. Let's hit that next follower milestone together.
Are we reading your mind?
Creators who trust CU
We represent over 40 food & cooking creators with a combined total audience size of 35+ million.
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Brands our creators work with
Ready for management that fits your growth?
Let’s build what’s next. Apply to work with our team or request our roster of top food and cooking creators.